AUBURN HILLS, Mich. (December 9, 2024) – Valtteri Bottas, Formula 1 driver and customer of the new Alfa Romeo 33 Stradale, spent an intense and engaging day with the Alfa Romeo engineering team at the Balocco Proving Ground (Vercelli province), testing the “00 prototype” of the new custom-built supercar. Continue reading
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DAMASCUS (December 9, 2024) – Syrian rebels, led by Hayat Tahrir al-Sham, discovered an extravagant car collection after the overthrown Bashar al-Assad sought asylum in Russia. The collection consisted of, among others, one of 349 Ferrari F50s, a Lamborghini Diablo and LM002 and dozens of other exotics, along with a peculiar affinity toward Toyota FJ Cruisers. The value of the collection is estimated in the tens of millions.
Understandably Syrians who have spent the last 50 years in generational squalor, imprisonment and torture are outraged by this and other treasures—many of them subject to looting—found in the palace.
MUNICH (December 9, 2024) – This year’s festive campaign from BMW – titled “Das Geschenk” (The Gift) – tells the moving story of a young boy named Tim, who can think of nothing better than finding a very special treat for his beloved grandma. At the same time, the brand continues its journey to the introduction of the Neue Klasse by casting an eye back to an icon of automotive history that ushered in a new era for BMW (also under the Neue Klasse name) in the 1960s. The film at the heart of the campaign brims with feeling as it shows how Sheer Driving Pleasure brings generations together – in two different ways.
The film begins with a stroll through a festively decorated city center. Tim and his parents are looking for a Christmas gift for his grandmother. His parents come up with one suggestion after another, each as clichéd as the last and each promptly and confidently dismissed by their seven-year-old. Eventually, in a shop window he spots the thing that will give his gran – and himself – the greatest joy. Tim’s parents are initially unconvinced, but in the end decide to go along with their son’s wishes. Tim’s grandmother opens the enormous package with her family on Christmas Eve to reveal a BMW Junior Seat children’s car seat. Both grandmother and grandson know straightaway what this means: they can now enjoy trips together in her classic BMW 1500. Because joy is the most precious gift – and the joy of driving bridges young and old.
This entertaining festive film highlights the Sheer Driving Pleasure at the core of the brand and makes the BMW 1500 – launched under the Neue Klasse umbrella more than 60 years ago – the “sleeper star” of the campaign. The film was shot in Vienna, Austria, and soundtracked by 1980s Christmas classic “Christmas In Hollis” by US hip-hop legends Run-D.M.C.
Social media cues invite the community to get involved
Jung von Matt came up with the idea and concept for the latest festive campaign. The Hamburg creative agency teamed up with BMW Marketing and Munich-based production company Hochkant to produce the 100-second film, which will be shown on BMW’s YouTube, LinkedIn and Instagram channels. In addition, the film will feature on Netflix in both Germany and Great Britain. And a 60-second version of “Das Geschenk” will also be aired on free TV in Germany over the festive period.
PIRO GmbH is responsible for rolling out the campaign across the brand’s social media platforms. The idea of Tim’s rather special and unconventional gift is also picked up on in a series of accompanying posts. For example, festive visuals depict car parts – wrapped up in Christmas paper – that present the community with a puzzle to solve.
When generations meet – looking at an iconic classic with modern eyes
Both driving pleasure and the allure of the classic BMW 1500 are universal and timeless. And a separate social media series frames these generation-spanning vibes with particular charm. Tim tries to interact with the classic car as he’s used to doing with modern vehicles, but the Neue Klasse from the 1960s lacks power windows, the BMW Intelligent Personal Assistant and other contemporary features. Not to worry, though, because Tim’s gran always has a trick or ruse up her sleeve to maintain the illusion, feed the young lad’s imagination and spread the feeling of pure joy.
RESTON, Va. (December 9, 2024) – Nearly four decades ago, U.S. citizen Charlene Johnson was hired for a teaching role in the Netherlands. To celebrate, Johnson purchased her first new car, a 1987 Volkswagen Cabriolet through Volkswagen’s Tourist Automobile Shipping Program (TASP). At the time, this was a purchase option that allowed customers to purchase select Volkswagen vehicles in Europe, and then have them delivered to the U.S.—typically after touring Germany and neighboring countries. Johnson chose the compact and affordable Golf convertible with plans to ship it “home” after a teaching opportunity abroad. Continue reading
MIAMI, Fla. (9 December 2024) – Bentley Americas proudly announces an extraordinary collaboration with Keith “Bang Bang” McCurdy, the globally celebrated tattoo artist, responsible for the most famous designs on the most iconic people in the world. His company, Bang Bang Tattoo in New York City, recently debuted the revolutionary and groundbreaking tattoo ink technology called Magic Ink. This technology allows the user to “turn on” and “turn off” their tattoos using specific wavelengths of light, allowing clients the ability to change the image in their skin. Continue reading
TRAVERSE CITY, Mich., Dec. 9, 2024 /PRNewswire/ – Hagerty, Inc., an automotive enthusiast brand and leading specialty vehicle insurance provider, today announced its 2025 U.S. Bull Market list, the eighth annual selection of enthusiast vehicles the company expects to increase in value over the next year. Hagerty Automotive Intelligence analyzed data from public and private sales, along with historic trends and insurance valuations to narrow down the list to 11 special vehicles.
“It’s a common misconception that fun cars have to be expensive. Our Bull Market list provides options for enthusiasts of all interests that will cost little to own. Yet it’s not the cost, but the machines that get us excited. No one looks back at their bank account with fond memories – they look back at those weekend drives, family road trips and evenings in the garage.”
– Larry Webster, Hagerty Senior Vice President of Media and Editorial
“In naming this year’s Bull Market list, we scoured through millions of data points from the past several years from a wide variety of sources. It’s clear that younger enthusiasts are increasingly entering the collector car market, and vehicles from their eras are appreciating. It’s official, 1980s, 1990s and 2000s era cars are collectible.”
– Brian Rabold, Vice President of Automotive Intelligence
Full 2025 Bull Market list details (including excellent, condition 2 value) are below with further details here.
- 1978-1983 Datsun 280ZX ($32,800)
Like so many things as they age, the Datsun 280ZX got a little slower and heavier than the earlier Z cars, ultimately becoming more of a grand tourer and less of a sports car. As a result, most Enthusiasts passed it over, but are catching on to the fact that the ZX captures a lot of the appeal of the original Z at a fraction of the cost — especially when equipped with a turbocharger. Prices have increased by 138% since 2019, but Rabold’s team feels there is still room to grow. - 1981-1983 DeLorean DMC-12 ($75,100)
When new, the DeLorean DMC-12 was a statement car, a pop culture phenomenon and an automotive Greek tragedy all rolled into one shiny coupe. With ’80s nostalgia having a moment, no other car is as poised to benefit. DeLorean DMC-12 prices have shot up more than 73% since 2019. For perspective, a reproduction pair of the self-lacing shoes from Back to the Future cost half as much as an excellent DMC-12, and they can’t even reach 88 miles per hour. - 1961-1964 Jaguar E-Type SI 3.8 Coupe ($182,800)
First displayed at the Geneva Motor Show in 1961, the Jaguar E-Type coupe’s sultry lines still stir the soul, and its six-cylinder engine makes the heart race. Values have retreated substantially over the last three years, but that has brought them within reach of a new generation of enthusiasts. Gen X interest has increased by 8% in the past year alone, which could prompt prices to rebound. - 2003-2013 Lamborghini Gallardo 6-speed ($157,700)
The Gallardo’s normally aspirated V-10 and optional 6-speed manual are reminding enthusiasts that a car’s driving experience is always more important than its spec sheet—a lesson today’s supercars possibly overlook. Gallardo prices have inched up 7% since 2019 but significantly trail other Lamborghinis’ appreciation during that time. Due to this growing gap, it looks like a great time to grab a Gallardo. - 2005-2008 Dodge Magnum SRT-8 ($32,600)
When Dodge packaged the rear-wheel-drive Magnum SRT-8 with a 425-hp V-8, it created one of the rowdiest station wagons in history. Few cars before or since have combined power and practicality to such a degree, and even fewer are available at such an affordable price — excellent Magnum SRT-8s can still be had for around $32,000, even after their 39% increase over the last 5 years, making them a relatively affordable cult classic. - 1961-1972 Volvo P1800 ($44,200)
What it lacks in speed, it makes up with in style — the Volvo P1800’s Italian curves make it look much more expensive than it is. Next Gen collectors appreciate that equation and consistently pay more for these cars than older enthusiasts do, which is a good indication that these Swedish coupes will continue to appreciate. - 1976-1989 Ferrari 400 / 412 ($59,900)
The Ferrari 400 / 412’s original sins are its 2+2 seating configuration and its automatic transmission, which have historically been enough to counteract the car’s classic Pininfarina style and V-12 engine. The car’s design has aged impeccably well, though, and market movement for the brand has left the 400 as the last affordable Enzo-era Ferrari. Values have ticked up more than 50% since 2019, but at around $60,000 they are comparatively underpriced. - 2002-2006 Mini Cooper S ($12,000)
The new Mini was one of the high points of the retro design craze at the turn of the millennium, capturing both the aesthetic and driving enjoyment of the original, but in a fresh way. The ride is dynamic, the package is compact, and the $12,000 price for a very good example is objectively cheap. The Mini has only increased 4% over the last 5 years, making its value proposition too good to last. - 1997-2001 Honda Prelude ($17,400)
The fifth-generation Prelude is easy for the uninitiated to overlook, but its sharp handling, stout build quality and accessible entry point have put it squarely in the sights of younger collectors. The average Prelude owner’s age according to Hagerty insurance data is 13 years younger than the typical enthusiast. If you know, you know, which emerging enthusiasts clearly do. - 2002-2008 Mercedes-Benz G500 ($53,200)
The first Mercedes-Benz G-Wagen to be sold in the U.S. has all the military ruggedness and boxy utilitarian looks that any diehard SUV fan could ask for, with enough luxury appointments to be worthy of the three-pointed star. Sky-high prices of newer G-Wagens only make the predecessor look even more attractive, and the market seems to agree: the number of 2002-2008 G500s offered at auctions has increased by 47% over the last 12 months, while sell-through rates and prices haven’t suffered. - 1984-1990 Ford Bronco II ($15,600)
While the rest of the vintage SUV market has appreciated greatly, the Ford Bronco II mini “Ute” has remained budget friendly. Its low price and loads of ’80s charm give it strong youth appeal (38% of buyer interest coming from Gen Z and Millennials), which is expected to result in sustained demand. Affordable fun—whether that comes off-road or at RADwood—doesn’t usually stay affordable for long.
A Rising Enthusiast Generation Emerges
In July, Hagerty released the “Future of Driving” survey which showed that nearly 60% of Gen Z respondents would like to own a collector car, compared to 31% of Baby Boomers. Several cars on the list have seen a rise in both insurance policies and quotes among Millennial and Gen Z enthusiasts. Not surprisingly, the average model year on this year’s Bull Market list is 2001, while the average model years on the 2023 and 2024 lists were a decade older, at 1989 and 1991, respectively.
BRESCIA (December 6, 2024) – A driving experience through desert and rocky canyons, but also through the futuristic tentacles of Dubai, Abu Dhabi, Sharja and Fujairah. This and much more was the 1000 Miglia Experience UAE, an event organized by Octanium Experiences under license from 1000 Miglia, which proposed for the third year running a winning combination of the 1000 Miglia Style and a tailor-made format enhancing the special features of the area. Continue reading
MUNICH/MIAMI BEACH, Fla. (December 6, 2024) – BMW and Kith are launching a new edition of their successful collaboration. The BMW XM* and its links to the legendary BMW M1 are the focus of the third collaboration between the premium car manufacturer and Ronnie Fieg’s world-renowned lifestyle brand, Kith. The high-performance plug-in hybrid will be available next year as the 2025 BMW XM by Kith, with exclusive exterior and interior designs. Continue reading
ATLANTA (December 5, 2024) – ”Made in Sindelfingen” is a traditional seal of quality for Mercedes-Benz customers. It refers to where top-of-the-range models such as the S-Class, which stand for precision and exclusivity, are produced in the ultra-modern Factory 56. However, Sindelfingen is not only the birthplace of the S-Class, it is also the home of MANUFAKTUR – the cross-brand individualization and personalization program of Mercedes-Benz. Here, specialized employees contribute their expertise in upholstery finishing, interior fittings, fabrication and special paintwork for customization of top-end vehicles. With the strategic further development of the MANUFAKTUR program, Mercedes-Benz continues the tradition of impeccable craftsmanship and enhances the role of Sindelfingen as a top-end vehicle manufacturing location. Continue reading
SANT’AGAT BOLGNESE/MIAMI, Fla. (December 5, 2024) – Automobili Lamborghini proudly unveiled a special Ad Personam Urus SE at a private event in Miami Beach yesterday evening, inspired by Miami’s vibrant, colorful culture. The livery of this sporty Urus SE has been elevated thanks to the artistic vision of the Lamborghini design center, Centro Stile, and the direction of Lamborghini’s Ad Personam customization team. The Urus SE, launched earlier this year in Beijing, is the brand’s first PHEV (Plug-In Hybrid Electric Vehicle) version of the best-selling Super SUV boasting an 800 CV hybrid powertrain. Continue reading