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The New MINI Cooper C adds Innovative In-Car Gaming to the Traditional Driving Fun

MUNICH (September 24, 2024) – With compact proportions and an efficient three-cylinder gasoline engine, the MINI Cooper C brings a dynamic go-kart feeling to the road. The modern design with clear body surfaces and distinctive front grille transfers the brand’s tradition into the present day. The minimalistic interior design combines clear forms with generous space and a new central instrument. Continue reading

The New MINI Family’s Color and Material Design Emphasizes Individual Character

MUNICH (September 23, 2024) – Developing color and material schemes is an independent discipline within the MINI Design Studio. The interplay of newly developed patterns, colors, small design details and the use of innovative materials creates a particularly harmonious, homey ambience in the new MINI model interiors. Drawing inspiration from fashion, art, architecture and modern furniture design, completely new design worlds, still maintaining links to the rich tradition of iconic MINI design, emerge. Continue reading

Luftgekühlt 10 Celebrates Porsche Turbo Anniversary at Universal Studios Backlot

As the original Porsche icon, the 911 Turbo has become shorthand for high-performance and cutting edge technology. The cars have graced the bedroom wall of thousands of children around the world who grew up idolizing the signature flared fenders and Whale Tail spoiler. Fifty years later, the 930 model, introduced at the Paris Motor Show on October 3, 1974, not only established the 911 Turbo as a legendary vehicle but inserted its name into the vernacular. Continue reading

Lamborghini Urus S Owners Navigate Esperienza Avventura in Zion National Park

ZION NATIONAL PARK, Utah (September 18, 2024) – Lamborghini Esperienza Avventura Zion welcomed owners and their guests for an exclusive three-day event earlier this month. The program covered over 200 miles of dramatic landscape driving the Urus S[1], a Super SUV that combines maximum capability and comfort on any terrain or road condition. Offering one-of-a-kind curated routes for high-performance driving and unique culinary experiences, guests set off on their journey while taking in the breathtaking beauty of Zion National Park’s rugged topography. Conquering the wilderness while enjoying the unique accommodations of Autocamp Zion, the Lamborghini community came together in the brand’s true spirit of adventure and excellence. Continue reading

Mercedes-AMG Presents the Limited and Highly Exclusive GT 63 PRO 4MATIC+ “Motorsport Collectors Edition”

As part of the Formula 1™ Singapore Grand Prix, Mercedes‑AMG presents the highly exclusive 2025 AMG GT 63 PRO 4MATIC+ “Motorsport Collectors Edition.” With numerous unique design elements and details, it creates a close link to the Mercedes‑AMG PETRONAS F1 Team. Even the Obsidian Black Metallic paint is inspired by the team’s current Formula 1™ race car. The same applies to the hand-painted star pattern with silver Mercedes stars that adorn the side and rear of the vehicle and the PETRONAS-colored accents that extend from the front fenders over the beltline to the roof. The front splitter, air inlet flics of the front fascia, side sill panels and rear diffuser also feature PETRONAS-colored accents. Continue reading

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