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BMW to Debut First-ever Panoramic iDrive UI/UX in the Neue Klasse at CES 2025

MUNICH (December 17, 2024) – Visitors to the next Consumer Electronics Show (CES) in Las Vegas will be in for a “little” surprise when they visit the BMW Pavilion in the Silver Lot to experience the first-ever BMW Panoramic iDrive display- and operating-concept of the Neue Klasse in a “magical” way. With this presentation, BMW is not only showcasing technology that will be featured in the series production Neue Klasse vehicles for the first time, but also once again setting standards for in-vehicle experience with a clear focus on driver orientation, safety, and personalization. Continue reading

Mercedes-Benz MBUX Voice Assistant and AI-driven Knowledge Enable Human-like Conversations

Mercedes-Benz is further leveraging the power of artificial intelligence (AI) to expand the capabilities of its MBUX Voice Assistant with a new general knowledge function1. Using AI, the MBUX Voice Assistant can now provide up-to-date answers to knowledge-based questions by initiating a Microsoft Bing search. It then creates natural language responses using ChatGPT through Microsoft Azure OpenAI Service. Last year, Mercedes-Benz was one of the first automakers to introduce ChatGPT as a U.S. beta program and is now bringing this functionality into series production vehicles for the first time. Continue reading

All-New Hybrid-Electric Honda Prelude Will Come to the U.S. Late Next Year

TORRANCE, Calif. (December 17, 2024) – Honda today announced an all-new hybrid-electric Prelude sports coupe will be introduced to the U.S. market late next year, returning one of the brand’s most iconic nameplates to the lineup. The stylish new Prelude will mark the debut of Honda S+ Shift, an innovative new drive mode that further advances Linear Shift Control to deliver maximum levels of driver engagement, in keeping with the heritage of the Prelude line. Continue reading

Evice Reimagines Timeless Rolls-Royce Classics

SURREY, U.K. (December 16, 2024) – Evice, a British specialist in heritage remastering, has begun testing its first prototype, based on a Rolls-Royce Silver Shadow. Known as XP1, this prototype lays the foundation of Evice’s ethos: “Crafting bespoke masterpieces without compromise.” The development involves advanced in-house electrification technology, which is currently undergoing rigorous testing. Continue reading

Bugatti Edition by Fahrengold Provides the Ultimate Staging for Every Bugatti

For Bugatti’s exclusive customers, their hyper sports car is far more than a vehicle – it is a personal masterpiece, a symbol of their individuality and passion. Each one is carefully selected and curated in close collaboration between the iconic Molsheim brand and the owner, resulting in a bespoke work of art. Such extraordinary cars deserve more than storage – they require a stage worthy of their brilliance and status. Enter the Bugatti Edition FG-01 Garage, as well as the Bugatti Edition CarPad and CarPad Pro stages by Fahrengold, designed not merely to house a Bugatti hyper sports car but to elevate it, showcasing its exceptional design like a crown jewel in its perfect setting. Continue reading

Alpine Launches La Piste Bleue, its first Experience Center at Le Mans

DIEPPE/LE MANS (December 13, 2024) – Alpine is setting up in the city of the 24 Hours of Le Mans by opening a new project that will enable visitors to live the brand full experience: its first experience center, La Piste Bleue Alpine. From today, everyone can discover the Alpine universe and test drive the A290 and the entire A110 range on the legendary Bugatti circuit to experience a driving sensation like no other. Continue reading

ON THE BLOCK: Broad Arrow to Offer Ferrari 250 GT LWB California Spider Competizione at 2025 Amelia Auction

GROSSE POINT, Mich. (December 12, 2024) – Broad Arrow Auctions, a Hagerty company, is thrilled to announce a 1959 Ferrari 250 GT LWB California Spider with coachwork by Scaglietti, chassis no. 1451 GT, to headline its third Amelia Auction on March 7-8, 2025. Arguably the most significant example in existence today, the car is estimated to bring $10,000,000 to $14,000,000 when it crosses the block at the Ritz-Carlton Amelia Island in Florida. Continue reading

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