AUBURN HILLS, Mich. (April 4, 2025) – Orange you glad Jeep® brand offers such bold exterior paint colors? Today, to mark 4×4 Day, Jeep unveils its newest can’t-miss exterior shade, Joose. 
 
The vibrant shade of orange is available to order now on both the iconic Jeep Wrangler and the industry’s most capable midsize pickup, Jeep Gladiator.

“The Jeep brand defies the sea of sameness in the SUV segment with bold, limited-edition colors. A striking shade like Joose lets our customers express their individuality and stand out, whether they’re navigating city streets or conquering the next mountain pass.”

– Bob Broderdorf, CEO, Jeep brand

Joose is just one of a host of bold or limited-edition colors from Jeep brand in recent years, including Mojito! green, High Velocity yellow, Tuscadero pink and the new-for-2025 military olive drab-inspired ’41. 
 
Available to order now on all 2025 Jeep Gladiator and most 2025 Jeep Wrangler and Wrangler 4xe models, Joose is priced at a U.S. MSRP of $895.