DEARBORN, Mich. (October 31, 2024) – A must have lineup of Ford trucks and SUVs is creating new opportunities to help customers imagine, build and show off the ride of their dreams with Ford Custom Garage, an easy new way for vehicle owners to customize their vehicle with exclusive, limited-edition appearance and performance upgrades that will change over time to stay fresh and unique.

Available for both on-road and off-road vehicles, Ford Custom Garage starts with two complete packages for Ford Bronco – Matte Black and Sinister Bronze, which will be showcased at the 2024 Specialty Equipment Market Association Show in Las Vegas.

Ford’s personalization and accessories business has grown more than 20 percent in the last five years, providing customers the opportunity to continue personalizing their vehicle to their lifestyle after purchase.

“Our customers want to make their vehicles all their own through upgrades that reflect their personal style and the latest trends. Our team is constantly listening to customers and hunting for new trends we can offer as limited-edition Ford Custom Garage packages through our dealers – with every part designed and tested to our factory standards for peace of mind and easy installation.”

– Kim Mathers, director of Ford Vehicle Personalization and Performance Parts

The packages are designed and released by Ford’s Vehicle Personalization and Performance Parts teams to provide precise fit and function that are covered by Ford’s new vehicle warranty and can be serviced by any Ford Dealer in the U.S.

The first Ford Custom Garage packages are now available at local Ford dealers across North America, starting with Matte Black and Sinister Bronze for Bronco. The complete kits can be ordered with just one part number that represents everything needed to upfit and modify a new or current generation purchased vehicle, from wheels to engine tune.

The Matte Black and Sinister Bronze packages for the Ford Bronco include:

  • Ford Performance Parts Off-Road 2-inch lift Suspension Kit
  • Ford Performance Parts Calibration Tool
  • Five 17 x 8.5-inch custom wheels and black lug nuts
  • Special grille letter caps, badges and smoked Ford oval
  • Extended Fender Flares
  • Updated Spare Tire Carrier

MSRP for each Ford Custom Garage package above is $5,200, excluding 35-inch Goodyear All-Terrain tires sold separately and dealer labor.

Additional packages coming soon include the Dark Trail Series for Bronco, Blue Free Wheeling for Bronco Sport and FP700S for F-150.

Pricing for each package will be available closer to each package’s on-sale date, while either a Ford dealer or ASE-certified shop can perform the installation.

2024 Ford SEMA Project Vehicles

In support of Ford Custom Garage, Ford Vehicle Personalization is showcasing several concept project vehicles at the SEMA show that can be found in the Ford Performance Parts and Accessories display.

“We’ve created four previews of potential and planned future Ford Custom Garage customization packages for today’s Bronco, Bronco Sport and F-150 customers, plus one head-turning tribute to Ford Truck heritage that has the heart of a supercharged Raptor R V8 and the soul of 1969 F-100 style,” said Mathers.

Bronco Wild Fund Project Vehicle
Inspired by the Bronco Wild Fund’s mission, this Bronco Big Bend 4-door with 2.3-liter EcoBoost engine pays homage to Ford’s mission to keep our planet’s trails clean, green, and beautiful for generations to come.

Created by Ford Performance Parts and Accessories, this concept Ford Custom Garage kit shows what a future offering could be for Bronco customers, featuring 7-Spoke wheels in a concept green color, a Bilstein tuned by Ford Performance 2-inch Lift-Kit, and custom Katzkin Leather Seats ready for Bronco’s rugged style. The Ford Performance Parts Tube Doors and Power Soft-Top offer the ability to embrace the great-outdoors so you can experience nature as it was meant to be.

Bronco Sport Wild Fund Project Vehicle
Like its big brother, the Bronco Sport Wild Fund also previews a concept Ford Custom Garage retail kit that could potentially be sold in the future, starting with the new 2025 Bronco Sport Badlands Sasquatch with 2.0-liter EcoBoost engine and adds style to on- and off-road journeys. The Bronco Sport features 17-inch Free Wheeling wheels in a concept green color and a Ford Performance Lift Kit. Custom graphics and Katzkin seat covers that complement the outdoor theme, combined with other uniquely styled features make this Bronco Sport Wild Fund concept ready for adventure.

F-150 ORV Project Vehicle
The Ford Performance ORV F-150 starts with a 2024 F-150 XLT FX4 with 5.0-liter V8. It’s upgraded with premium components to create a well-balanced package for advanced off-roading. It includes a Bilstein 2-inch lift kit, added underbody armor, unique wheels, auxiliary upfit switches, RIGID Industries off-road auxiliary lighting and ORV exterior trim with graphics.

These Ford Performance ORV components are designed to turn a standard F-150 into an even more capable off-roading machine with great styling and impressive features.

F-150 FP700S (Planned Future Ford Custom Garage Package)
The Ford Performance Parts FP700S F-150 is an aggressive Street Truck that starts with a 2024 Ford F-150 XL Regular Cab two-wheel drive configuration and adds a Ford Performance Lowering Kit and a Ford Performance Parts by Whipple Supercharger to the 5.0-liter V8.  The upgrades transform a standard F-150 into a supercharged 700 horsepower and 590 pounds-feet of torque beast.

The 3.0-liter Whipple Supercharger is designed and engineered by Ford Performance Parts and Accessories and is CARB certified 50-state legal with a 3-year, 36,000-mile Ford Performance Parts warranty when installed by a Ford Dealer or ASE-Certified Technician. Also included is a Ford Performance Fender Vent Kit, unique badging, graphics and a 5.0-liter V8 cat back sport exhaust.

Solomon Lunger Custom 1969 F-100 “Clyde”
“Clyde” is designed to showcase the pinnacle of classic form and function, making it a

showstopper wherever the road takes it. Ford Performance Parts and Accessories has worked with Solomon Lunger to create a tribute to a classic Ford F-100 pickup with the latest advanced performance technology.

The one-of-a-kind fully custom-built 1969 Ford F-100 features a high-performance 5.2-liter V8 Ford Performance Raptor R Crate Engine paired with a 3.8-liter Whipple supercharger with a total projected power output of more than 900 horsepower and more than 700 pounds-feet of torque.

The truck sits on a Porterbuilt Stage 2 coilover chassis from Fat Fender Garage with exposed carbon fiber body panels, forged custom wheels, and a luxury leather interior.