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Category: Lamborghini (Page 1 of 5)

Automobili Lamborghini Presents Huracán Sterrato All-Terrain Ad Personam Special Series

SANT’AGATA BOLOGNESE (April 19, 2024) – Automobili Lamborghini presents a limited edition ‘All Terrain’ Ad Personam special series of the Huracán Sterrato at Italy’s prestigious Milan Design Week. The 12 cars, with exclusive liveries developed by Lamborghini’s Ad Personam studio in conjunction with its Centro Stile, are inspired by four different terrains to which the Huracán Sterrato especially lends its talents: snow, sand, off-beat tracks, and the earthiness of arid deserts. Continue reading

Automobili Lamborghini Gets into a new Racket

SANT’AGATA BOLOGNESE/IMOLA (April 9, 2024) – Automobili Lamborghini and Babolat announce a collaboration combining their technological and industrial expertise to produce exclusive padel racquets. The prototype of the first BL001 model, to be made in a very limited series of just 50 units within Lamborghini’s factory facilities, was presented last Saturday during the Lamborghini Arena at the Imola Circuit, in the presence of Stephan Winkelmann, Chairman and CEO of Automobili Lamborghini, and Éric Babolat, CEO of Babolat. The Babolat collaboration marks one of the few occasions Automobili Lamborghini will manufacture sports equipment, outside of its core automotive production. Continue reading

Inaugural Lamborghini Arena Celebrated All Things Automobili Lamborghini

SANT’AGATA BOLGNESE (April 8, 2024 ) – April 6 and 7, 2024 will go down in Automobili Lamborghini history. It was during these two days that the first edition of Lamborghini Arena took place at Imola Circuit, an event organized to celebrate the Sant’Agata Bolognese super sports car maker. The event brought together the world of Automobili Lamborghini in one place at the same time, honoring the passion and successes of the brand and celebrating past and present, always with an eye to the future. During the two-day event, attendees were given the chance to interact with the carmaker’s innovations and challenge themselves by driving, both in reality and virtually, the many models that sped down the track of the Santerno circuit during the event, as well as the chance to meet some of Lamborghini’s partners at the stands within the circuit paddock. Continue reading

Lamborghini 350 GT Returns to Geneva, Where it was Unveiled in 1964

SANT’AGATA BOLOGNESE (March 18, 2024) – In March 1964, Automobili Lamborghini was still in its infancy. Established just a few months previously, it had presented its first prototype in October 1963, known as the 350 GTV and designed by Franco Scaglione and built at Carrozzeria Sargiotto in Turin. The production car, derived from that first prototype (which remained a one-off), was the 350 GT, presented at the Geneva Motor Show in March 1964. Sixty years after that debut, Automobili Lamborghini is back on the streets of Geneva with the 350 GT with the second chassis number, the oldest existing production Lamborghini, to celebrate the story of its first production car and the origins of the Sant’Agata Bolognese carmaker’s DNA. Continue reading

Lamborghini Polo Storico Brings Jarama GTS and 400 GT 2+2 to “The I.C.E.” Concours d’Élégance in St. Moritz

SANT’AGATA BOLOGNESE/ST. MORITZ (February 26, 2024) – Automobili Lamborghini participated in The I.C.E. (International Concours of Elegance, organized on the frozen lake of St. Moritz on 23 to 24 February, for the second year in a row. The House of Sant’Agata Bolognese was represented by Lamborghini Polo Storico, the point of reference for all international Lamborghini enthusiasts and collectors, many of which were welcomed at the event. During the event, Automobili Lamborghini showcased two cars from its Sant’Agata Bolognese museum collection: a 1973 Jarama GTS, ready for a weekend in the snow complete with ski rack, skis and toboggan, and a 1968 400 GT 2+2: both important cars in the company’s history. Although representative of two different historical decades, the 1960s with its rounded shapes and the 1970s with its characteristic angular design, both Lamborghini 2+2s featured in St. Moritz are equipped with the same powerplant: the legendary Lamborghini 4-liter V-12, with twin overhead camshafts in the front longitudinal position. Continue reading

Lamborghini Huracán Sterrato Conquers Zell am See

ZELL AM SEE (February 1, 2024) – Automobili Lamborghini took part in the traditional F.A.T. race event at Zell am See (Austria) last weekend. Automotive enthusiasts and fans gathered for an exciting winter experience during a day full of emotion and adrenaline, enriched with ice driving demonstrations performed by professional drivers on the specially created frozen track. Continue reading

Cycling World Champion Mathieu van der Poel in a Lamborghini Video ‘Beyond Speed’

Sant’agat bolognese (December 18, 2023) – Cycling world champion and Lamborghini Urus[1] owner Mathieu van der Poel is no stranger to the power of adrenaline, as the latest Lamborghini video ‘Beyond Speed’ illustrates.  As a child, van der Poel was obsessed with his bicycle, riding it every moment he could, which translated into dedication to the sport of cyclocross and an obsession with performance.

“With cyclocross, I became a world champion, I was victorious. I achieved everything I wanted to, and so then I switched to road racing,” says van der Poel. Always a sportsman, committed at the highest level to pushing himself to achieve goals and rewards, cycling fueled his desire for adrenaline. On two wheels he races the cyclocross tracks and the tarmac roads, and like the Lamborghini Urus, he produces the ultimate performance on every terrain.

“Cycling is my life, and the Lamborghini Urus suits my life,” says van der Poel. “It’s my perfect car. It’s about performance but I’ve also allowed myself exclusivity. And because my bicycle goes with me, it’s got the trunk space I need.

“Speed is adrenaline. Of course it’s different on a bike to the Lamborghini. Downhill and sprinting on a bicycle is fast and I have to use all my senses and skills for the different environments, and I love that adrenaline rush, but for sure the Urus Super SUV delivers that too. It’s fast and the way it deals with every challenge and surface is in a different league.  The engine is so special, and there’s lots of other features in the car which I love. But it’s more than that: Lamborghini is Italian and has passion and it shows in the Lamborghini Urus.”

Mathieu van der Poel

[1] Fuel consumption and emission values of Urus Performante; Fuel consumption combined: 14,1 l/100km (WLTP); CO2-emissions combined: 320 g/km (WLTP)

‘Lamborghini: 60 Years of Artistry in Motion’ Premieres at Art Basel Miami Beach 2023

SANT’AGATA BOLOGNESE/Miami, Fla. (December 7, 2023) – Automobili Lamborghini proudly presents ‘Lamborghini: 60 Years of Artistry in Motion’ on the occasion of the iconic marque’s anniversary. This exhibition features a selection of artwork commissioned by Lamborghini dealers from across the Americas in celebration of the 60th anniversary of the brand. The artwork on display varies in concept from spray-painted canvas, custom sneakers and a surfboard to steel and bronze sculptures and a customized digital slot machine. Each piece takes as its inspiration the legendary aura of the people and machines that, together, changed the course of automotive history. Continue reading

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